Finance Articles

Maximizing Your Yellow Page Investment

Yellow Page users are the hottest of all prospects – someone who has made the decision to buy, and now is looking for a place to do it. Does your ad convince them that your business is that place?

It doesn't have to be the biggest, although that can certainly help. And if you do it right, it won't even matter if your business is listed first. What matters is that your ad is the most persuasive.

"But, Lisa!" you're saying in your most shocked whisper, "Everybody knows that the first listing in a category gets the most response! That's why so many business names start with 'A.'"

Well, yeah, if I'm faced with a list of indistinguishable company names, I'll just go with the first one I see. And 99% of all Yellow Page ads seem to have the company name as their headline.

But your business may be better than the one that starts with "A." So why don't you tell me that? Move your company name to the bottom, beside your phone number, and greet me with a bold headline telling me just what's so great about you. Invest in a few lines of copy (get rid of the photo of your store if you have to – I don't really care about it, anyway) that prove you can deliver on some great promises.

Did you know that making those changes can increase your response by 600%? Yes, really. That beats having an "A" name any day!

Lisa Packer, author of "How To Dramatically Increase Your Business... Without A Blockbuster Budget" and "7 Ways To Get A Pay Raise From Your Web Site" is an independent Copywriter and Marketing Consultant. Find out how to get these two reports, plus more helpful articles like the one you just read at http://www.dramatic-copy.com

Dramatic Copy: The Right Words Make A Dramatic Difference.

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

Real Estate Finance Firm RRMS Capital Announces the Hiring of Lori Schupbach as Finance Manager
RRMS Capital, the financing division of PTE Real Estate Group, announced today the recent hiring of Lori Schupbach, who will fill the position of Finance Manager.

Asset Based Financing, Alternative Ways of Financing, Large Commercial Real Estate Projects
Traditional financing provides much needed funding to advance major commercial or other tangible projects, and it is particularly beneficial to companies that plan months in advance. But what happens when funding is required immediately or clients have minimal experience? Asset-based financing can help clients avoid the complexities involved with traditional financing methods.

Real Estate Financing - What You Should Know Before Getting A Home Mortgage
If you have a lot of bad credit because of consumer debt like credit cards or personal loans, you'll want to try to eliminate or reduce this debt before you apply for any real estate financing, since it will affect your ability to qualify for a home mortgage and to make the estimated monthly payment. When you're buying a home, getting a home loan and the best mortgage rate is the most important step in the whole process; you'll need to understand the basics about real estate, loans, mortgages, current mortgage rates, and points to get your real estate financing in place.

100% Single Loan Financing for Real Estate Investors with no Mortgage Insurance, Now Available
100 percent single-loan financing with no mortgage insurance is now available to real estate investors.

Personal Loan For Consolidating Debt - Using An Unsecured Personal Loan To Improve Your Finances
With poor credit, you can reduce your loan costs and monthly payments by consolidating debt with an unsecured personal loan. Even without collateral in the form of property or assets, you can find lower rate loans. The key is to look online for special offers that fit with your financial plan.

Nominees Announced for Real Estate Finance & Investment's 3rd Annual EPIC Awards
Real Estate Finance & Investment - the Institutional Investor newsletter that provides weekly coverage of the U.S. commercial real estate property markets and capital markets - announced the nominees in its 3rd Annual EPIC Awards. The EPIC awards recognize the firms, deals and professionals that stood out in the real estate market for their innovation, creativity and Excellence in Property, Investment and Commercial mortgage-backed securities.

Finance Your Real Estate Investment Properties
Unlike traditional residential real estate mortgages, real estate investment financing is way more creative and offers more options than you think. The golden rule in real estate investment is OPM (Other People's Money).

Personal Finance - Three Quick & Simple Ways To Improve Your Personal Finances
Many Americans and people in countries where ready credit is available find themselves in greater debt then ever before and this makes you wonder whether you are working for yourself or for your creditors. This ends up being a problem of financial spending & control and if you take a short moment to reconsider your own financial health, you might be able to correct your financial situation today.

Real Estate Loan Agents, Real Estate Loan Agents,Investment Properties, Investment Properties in USA
While America and the world hold their breath, waiting for the Presidential and Legislative Branches of the United States Government to take action, that will hold off and help correct the mistakes of the sub-prime meltdown, there are some progressive Real Estate Loan Agents providing mortgages from exclusive leads from the opportunities provided in their counties from the daily marketing efforts by the team at Myhomesearches.com. These loan agents, providers of mortgages during the boom days are making deals today because of their membership.

Glenmere Capital Partners, LLC Commercial Real Estate Finance and Investment Firm Launched
Ruth Barone and Bryant D. Bernhardt, both longstanding participants in the commercial real estate finance industry, have announced the formation and launch of Glenmere Capital Partners, LLC.

100% Single Loan Financing with No Mortgage Insurance, Now Available to Real Estate Investors
100 percent single-loan financing with no mortgage insurance is now available to real estate investors.

Finance North America Offers Canadian and US Citizens Construction Financing for Mexico Real Estate
Finance North America announced today its latest offering of construction financing for Canadians and US citizens who wish to purchase property in Mexico. Construction financing, also known as "Pre-Sale", from Finance North America will allow Canadian and American citizens to finance the construction of a house or condominium in select developments throughout Mexico.

Getting Financing From Banks For Real Estate Investing
People investing in real estate look for capital providers, who will offer the level of capital they need as well as the rate, term, pricing, closing time frame, exit and prepayment options, and recourse provisions. These must suit their individual needs, as well as any value added features on the offer. Choose a capital provider with whom the individual can develop a good, long lasting, working relationship as well as providing the broadest access to the much-needed capital. Those who are experts in dealing with real estate investments are ideal capital providers. There are direct, indirect, and hybrid lenders that provide capital to real estate investors. Banks are direct lenders.

Accounts Receivable Financing- How to Use Other People?s Money to Finance your Growth
?Accounts Receivable Financing- How to use Other People?s Money to Finance your Growth? explores how to accelerate your cash flow if you have a business that sells products or services to other businesses. If your customers are creditworthy, but slow to pay your invoices, you may benefit by using accounts receivable financing with a commercial finance company to accelerate your cash flow for exponential growth.